At Jeffrey D. Reimer, CPA, we have recently gone through a strategic planning session to help focus our CPA firm. The process, established by Boomer Consulting and provided by the AICPA Private Companies Practice Section, essentially involved the following:
- listing accomplishments;
- evaluating the firm’s DOS (Dangers, Opportunities and Strengths);
- reviewing growth models;
- establishing vision and mission statements;
- establishing the firm’s core values; and
- developing strategic objectives with measurable initiatives, due dates and responsible parties.
7 hours later, we had developed our 2010 stragetic plan. The excercise proved valuable in many ways as it helped us focus our efforts on what is truly valuable for us individually, as a firm and for our clients. The final “product” was a 2-page laminted document listing the mission essential pieces of our 2010 Strategic Plan. We have published our vision statement, mission statement and core values on our firm website.
In addition to establishing vision and mission statements, core values and strategic objectives. The most practical piece was the 15 measurable goals that were established to be completed this next 12 months.
Now that we have gone through this process, we would love to hear about the process you have gone through to establish your strategic plan. If you do not have a strategic plan or need to update your plan, I would enjoy talking with you to see how you will accomplish this.
Jeffrey D. Reimer, CPA The Virtual CPA WebsiteTwitter Facebook
